O‘ZBEK MILLIY SO‘Z O‘YINLARINING REKLAMA MATNLARIDA IFODALANISHI

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Nashr qilingan: iyl 11, 2023
Kalit so‘zlar:
reklama, o‘zbek milliy so‘z o‘yini, so‘z o‘yini, askiya, kalambur, latifa, payrov, reklama, reklama matni.

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Xikmatullo Dusmatov
Fergana State University

Annotatsiya

So‘z o‘yinlari har bir tilda turlicha namoyon bo‘ladi. Ushbu maqolada o‘zbek milliy so‘z o‘yinlari haqida ma’lumot beriladi. Shuningdek, o‘zbek milliy so‘z o‘yinlarining turlari hamda o‘ziga xos xususiyatlari reklama matni misolida tahlil etiladi. So‘z o‘yinlarining til sathlarida namoyon bo‘lishi, uning “fonostilistik o‘yin”, “fonografik o‘yin”, “leksik-semantik o‘yin”, “morfologik o‘yin”, “sintaktik o‘yin” kabi turlari haqida to‘xtalish bilan birga, reklama matnini shakllantiruvchi asosiy stilistik figura sifatida so‘z o‘yinlari nutqning emotsional-ekspressiv jihatlarini namoyon etishi lisoniy dalillar bilan asoslab beriladi.

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Qanday qilib iqtibos keltirish kerak
Dusmatov , X. (2023). O‘ZBEK MILLIY SO‘Z O‘YINLARINING REKLAMA MATNLARIDA IFODALANISHI. Farg’ona Davlat Universiteti, 28(1), 40. Retrieved from https://journal.fdu.uz/index.php/sjfsu/article/view/1873
Maqola
№. 1 (2022): FarDU ilmiy xabarlar jurnali
Bo‘lim
Tilshunoslik
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muallifning biografiyasi

Xikmatullo Dusmatov , Fergana State University

Farg‘ona  davlat  universiteti doktoranti,

filologiya fanlari bo‘yicha falsafa doktori (PhD).

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